Apple is reportedly cutting hundreds of jobs from Siri, Vision Pro teams

Apple has admitted that some roles are being impacted as it shifts its focus away from certain initiatives.

Apple has cut over 200 positions, primarily from its Siri and Vision Pro teams, according to sources. The layoffs are part of a broader shift in focus away from certain initiatives, the company has confirmed. The Vision Pro team, responsible for the long-suffering VR headset, has been significantly reduced. Around 100 positions were eliminated from the Siri team, sources told Bloomberg.

These layoffs could impact the development of Siri, potentially affecting iPhone users who rely on the virtual assistant. If Siri's development slows, users may notice fewer updates and improvements to the service, which could make it less competitive with rival virtual assistants like Amazon's Alexa and Google Assistant.

This move is part of a larger trend of tech companies reassessing their priorities and cutting costs. Apple has been investing heavily in its services segment, including Apple TV+ and Apple Arcade, and may be shifting resources to focus on these areas. Insiders note that the Vision Pro headset has been in development for years, but its release has been repeatedly delayed, leading to speculation that the project may be struggling.

In the coming weeks, watch for Apple's Q3 earnings report, where the company may provide further guidance on its strategic priorities and cost-cutting efforts. Notably, the layoffs come just months after Apple's AI chief, John Giannandrea, departed the company, sparking speculation that Apple's AI ambitions may be scaling back.